The company is furiously seeking other ways to take advantage of the AI chatbot boom. "Amazon does not have a publicly or internally available product that looks and works exactly like ChatGPT, although we offer products that use language models to generate and analyze content like ChatGPT does," another employee wrote in an internal forum dedicated to ChatGPT. Inside the company, a frank discussion has been flowing about what's missing and the resources that Amazon can tap to respond. "Though still in its very early days, we are investing in generative AI across all of our businesses and have a significant number of unique capabilities that we already offer or that we're working hard to bring to customers in the near future." A frank discussion about ChatGPT "Amazon is leading the industry in AI by every meaningful measure, and our AWS machine learning business has the most customers, partners, and capabilities of any cloud," the representative added in an email. In an email to Insider, a company representative said the company had been using machine learning and artificial intelligence for more than 25 years in "virtually everything we do." Officially, Amazon is unperturbed but moving fast. "Everything is 'ChatGPT,' and it feels incredibly rushed." They asked to remain anonymous so they could speak freely without upsetting the company. "Amazon must be really scared about being late on all of this," one Amazon employee said in an interview. And AWS created the cloud-computing industry upon which ChatGPT now stands.Īll the more galling: Its bitter neighborhood rival Microsoft owns a huge chunk of ChatGPT's creator, OpenAI, and is busy weaving the underlying technology throughout its products and services. Alexa and Echo speakers brought voice computing to the masses. It created the internet's first real commercial hit by selling books online in the 1990s. By rights, Amazon should have been the one releasing an offering like this. This is just one of the ways the company is rushing to respond to the hottest consumer tech to appear in years. Some of those ideas were shared in an internal document, titled "Generative AI-ChatGPT Impact and Opportunity Analysis." It lists 67 potential use cases for ChatGPT and similar apps across a wide range of teams at Amazon, according to a copy obtained by Insider.
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An internal document lists 67 potential Amazon use cases for ChatGPT-type technology.Įarlier this year, as ChatGPT took the world by storm, Amazon managers asked employees to come up with ideas for how to use AI chatbot technology to improve their products and workflow.Managers have been asking staff for ideas on how to leverage ChatGPT and similar AI tech at work.
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